The project

360º film of Michelin’s industrial plant

Michelin wanted to show its plant and its production processes to people who cannot walk into a working factory.

The process

How we approached this project

Phase 01

Objective

Film the plant and the manufacturing process in 360º to create a virtual walkthrough, usable for training, for official visits and for corporate communications.

Phase 02

The opportunity

Access to a working industrial plant is limited by safety and by logistics. A 360º recording lets you show it without stopping production or exposing anyone to the working area.

Phase 05

The solution

A 360º virtual walkthrough of a working industrial plant, available in a headset and on the usual platforms, showing the factory without setting foot in it.

Phase 03

The work

The shoot covers the outside of the site and the production halls, following the plant’s marked routes and observing its safety protocols and walkways throughout.

Phase 04

The result

The footage takes you from the plant entrance through to the production lines and the product storage areas, at the true scale of a working industrial site.

Gallery

Project images

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