Phase 01
Objective
Explain in virtual reality the full process of making a medicine, so that the whole journey could be understood without technical jargon.
VIRTUAL REALITY FOR LABORATORIES
LABORATORIOS QUINTON
Virtual reality for laboratories: how a medicine is made
The project
Virtual reality for laboratories: how a medicine is made
Laboratorios Quinton wanted to show how one of its medicines is made, from harvesting the raw material to packaging.
The process
How we approached this project
Phase 02
The opportunity
Much of the product’s value lies in a process the customer never sees, and which starts at sea. Showing it in full is the strongest argument the laboratory has.
Phase 05
The solution
An immersive walkthrough of the complete production chain, useful as educational, sales and internal training material for the laboratory.
Phase 03
The work
The project combines 360º filming and virtual reality development, and involved every department. Each stage was researched alongside the client so that the journey was faithful to the real process.
Phase 04
The result
The experience tells the whole story: underwater harvesting of the raw material, transport, production and packaging. The viewer follows the product from start to finish and understands where what they are holding comes from.
Gallery
Project images
Would you like a project like this for your company?
Tell us what you need and we will get back to you within 24 hours.