The project

Every immersive technology, in a single room

Puig

Training and demonstration of virtual, augmented and mixed reality

Meta Quest 3, HoloLens, Magic Leap, Nreal and holographic devices

In-person sessions and talks delivered inside immersive environments

The process

How we approached this project

Phase 01

Objective

Train Puig’s teams on where immersive technology really stands and show them the full range of what virtual, augmented and mixed reality can do, beyond what a slide deck can convey.

Phase 02

The opportunity

You only really understand a technology once you have tried it. Explaining the difference between augmented and mixed reality is one thing; handing someone a HoloLens and letting them see it for themselves in thirty seconds is another.

Phase 04

The solution

A large device deployment for staff to try first hand: Meta Quest 3, Windows HoloLens, Magic Leap, Nreal and various holographic devices, each showing what it is good at.

Phase 03

The work

The training combined in-person sessions with virtual talks delivered inside immersive environments, so that attendees did not just hear about the technology: they used it to attend the talk itself.

Gallery

Project images

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