Phase 01
Objective
Create something able to show the winery and its surroundings in enough detail for a prospective customer to grasp the character of the estate.
VIRTUAL TOUR FOR A WINERY
MARQUÉS DE MURRIETA
A virtual reality tour of the winery, the estate and the vineyards
The project
A virtual reality tour of the winery, the estate and the vineyards
Marqués de Murrieta wanted its customers to walk through the winery, the estate and the vineyards without depending on the visiting calendar.
The process
How we approached this project
Phase 02
The opportunity
A historic winery is understood by walking it: the relationship between the vineyard, the building and the barrel room is part of the product. The physical visit is limited by capacity and season; the virtual one is not.
Phase 05
The solution
A complete virtual tour of winery, estate and vineyards, with its own script, that works equally well online, at a trade fair or inside the winery.
Phase 03
The work
The project required extensive study out in the fields and inside the buildings. We shot 360º video and high-definition 360º stills, and carried out modelling and texturing for the parts that needed recreating.
Phase 04
The result
The virtual tour is published as a 360º video on the usual platforms and is also used at the winery itself and in its sales activity, as a prelude to the real visit.
Gallery
Project images
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