Phase 01
Objective
Represent realistically the advances coming in storage and distribution, so that the leadership team could walk through the warehouse of the future instead of watching it on slides.
WAREHOUSE IN VIRTUAL REALITY
CARREFOUR
The logistics warehouse of the future in virtual reality for Carrefour
The project
The logistics warehouse of the future in virtual reality for Carrefour
Carrefour wanted to show its leadership where storage and distribution are heading, through a journey they could actually experience.
The process
How we approached this project
Phase 02
The opportunity
Explaining a logistics change with plans and figures asks the listener to imagine it. Walking through the warehouse already built removes that effort and moves the discussion on to the decisions.
Phase 05
The solution
A bespoke virtual reality build that turns a logistics strategy into a space you can walk through, useful both in the boardroom and in internal presentations.
Phase 03
The work
Every department was involved, with in-depth modelling and programming work and close coordination with the client so that every process depicted was technically correct.
Phase 04
The result
The experience guides the viewer along a scripted route inside a futuristic warehouse, showing the automated sorting and distribution systems in operation.
Gallery
Project images
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